Best website builders for online stores
These can sell products directly. Compare transaction fees and payment options as well as the monthly price.
Quick answer Wix is the top pick, followed by Shopify and Squarespace.
Top pick
Wix by Wix.com
Website builder with 2,000+ templates, drag-and-drop editing, AI creation and ecommerce.
- Sells products
- Price
- Free plan · paid from $17/mo
- Building
- Templates
- Building style
- Templates
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026Free plan · paid from $17/moTry Wix free
Shopify by Shopify
Ecommerce platform to build an online store and sell online and in person.
- Sells products
- Price
- From $29/mo
- Building
- Templates
- Building style
- Templates
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026From $29/moTry Shopify free
Squarespace by Squarespace
Template-based website builder with ecommerce, blogging and an AI site builder.
- Sells products
- Price
- From $19/mo
- Building
- Templates
- Building style
- Templates
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026From $19/moTry Squarespace free
Hostinger Website Builder by Hostinger
Drag-and-drop and AI website builder bundled with Hostinger hosting, domain and email.
- Sells products
- Price
- From $2.49/mo
- Building
- Freeform canvas
- Building style
- Freeform canvas
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026From $2.49/moTry Hostinger Website Builder free
Webflow by Webflow
Visual website builder with CMS, ecommerce, hosting and AI site generation.
- Sells products
- Price
- Free plan · paid from $15/mo
- Building
- Freeform canvas
- Building style
- Freeform canvas
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026Free plan · paid from $15/moTry Webflow free
WordPress.com by Automattic
Hosted WordPress for sites, blogs and stores, with plugins on every paid plan.
- Sells products
- Price
- Free plan · paid from $4/mo
- Building
- Templates
- Building style
- Templates
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026Free plan · paid from $4/moTry WordPress.com free
10Web by 10Web
AI builder for WordPress websites and stores from a prompt, with managed hosting included.
- Sells products
- Price
- From $10/mo
- Building
- AI-generated
- Building style
- AI-generated
- Blog / CMS
- Yes
- Online store
- Yes
- AI site generation
- Yes
Price, checked Oct 26, 2026From $10/moGet 10Web
Readymag by Readymag
Freeform design tool for websites, portfolios and editorial pages with custom animations.
- Sells products
- Price
- Free plan · paid from $14/mo
- Building
- Freeform canvas
- Building style
- Freeform canvas
- Online store
- Yes
- Free subdomain
- Yes
Price, checked Oct 26, 2026Free plan · paid from $14/moTry Readymag free
Compare the top picks
| App | Price | Building | Building style | Blog / CMS | Online store |
|---|---|---|---|---|---|
| Wix | Free plan · paid from $17/mo | Templates | Templates | Yes | Yes |
| Shopify | From $29/mo | Templates | Templates | Yes | Yes |
| Squarespace | From $19/mo | Templates | Templates | Yes | Yes |
| Hostinger Website Builder | From $2.49/mo | Freeform canvas | Freeform canvas | Yes | Yes |
| Webflow | Free plan · paid from $15/mo | Freeform canvas | Freeform canvas | Yes | Yes |
| WordPress.com | Free plan · paid from $4/mo | Templates | Templates | Yes | Yes |
| 10Web | From $10/mo | AI-generated | AI-generated | Yes | Yes |
| Readymag | Free plan · paid from $14/mo | Freeform canvas | Freeform canvas | – | Yes |
How we picked
We compared 14 website builders apps and kept the 8 that fit this guide. We don't test apps ourselves: features and prices come from each app's own site, and the order follows what independent reviewers recommend. No app pays to be listed or placed higher, and whether an app pays us a commission never changes its place.
Questions
How are these apps ranked?
Apps that independent "best of" roundups recommend come first, the most often recommended at the top; the rest follow with the best-known first. Every app listed meets this guide's needs.
Are these links sponsored?
Links to apps whose affiliate programs have approved Build Your Toolkit are affiliate links, marked as such, so we may earn a commission if you sign up for a paid plan. It doesn't change what you pay, and no app pays to be listed or placed higher.
Where do the prices come from?
From each app's own pricing page, on the date shown next to the price. Prices for website builders apps change often, so check the vendor's page before you buy.